Professor Liu Jingyan from SYSBS Made a Speech at China Tourism Higher Education Development Forum

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——On March 10, the 20th Joint Conference of Deans, Directors and Key Discipline Leaders of National Higher Tourism Colleges of China Tourism Higher Education Development Forum & First Meeting of 2018 Ministry of Education Tourism Management Specialty Teaching Steering Committee was held in South China University of Technology. Over 400 people attended the meeting, including leaders of the Ministry of Education and Ministry of Culture and Tourism, all members of the Ministry of Education Tourism Management Specialty Teaching Steering Committee (TSC), deans, directors, major leaders, discipline leaders of national key and backbone tourism colleges. Professor Liu Jingyan from SYSBS was invited to attend the conference and made a keynote speech entitled Development Strategy and Practice of Tourism Management in the Discipline System of Business Administration at the closing ceremony of the conference.

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Professor Liu Jingyan combed and analyzed the pattern of tourism management in the discipline system of business administration from two dimensions: international and domestic. She took SYSBS as a case to share the ideas, practice and thinking of discipline development and talent cultivation. Business Administration of SYSBS was awarded the subject for “Construction of world-class universities and world-class disciplines”, A+ Discipline in the fourth round of discipline assessment of the Ministry of Education, and SYSBS was also the only school having tourism management major among the four business administration A+ disciplines in China. Relying on the advantages of first-class disciplines, and implementing the first-class talent cultivation and internationalization strategy, the tourism management major of Sun Yat-sen University scored the first place in China's mainland majors and the top 20 in international majors. The project “Integrating Quality Education Resources at Home and Abroad, and the Internationalized Innovation Model and Practice fpr Dual-System Talent Cultivation” completed by Professor Liu Jingyan and her team won the first prize of the Guangdong Provincial Education and Teaching Achievement Award (Higher Education) in 2017. The concept of talent cultivation, the internationalized innovation model and its strategic thinking provided reference and enlightenment for the development of the tourism management major. Professor Liu Jingyan proposed that the development of tourism management major must go out of the "comfort zone", abandon the "view of sectarianism", cultivate "cross-border" thinking, foster the concept of integrating personalization and diversification, consider tourism outside the tourism, conduct leveraging cooperation and optimize continuously. This is also the trend of the future development of China's tourism management major. At the same time, they also took the opportunity to introduce the 16th ApacCHRIE International Conference to be held at SYSBS from May 31st to June 2nd, 2018.

Domestic situation:

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International situation:

Shanghai Ranking's Global Ranking of Academic Subjects

ShanghaiRanking'sGlobal Ranking of Academic Subjects 2017 - Hospitality & Tourism Management

http://www.shanghairanking.com/Shanghairanking-Subject-Rankings/hospitality-tourism-management.html

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In early 2016, the Research Center for Chinese Science Evaluation (RCCSE), the Evaluation Center for Chinese Education Quality of Wuhan University and www.nseac.com jointly launched the 2016 Evaluation Report for Chinese Universities, Disciplines and Majors, and released the ranking list of China's undergraduate majors, involving a total of 478 undergraduate majors. Among them, there were 383 universities that set up tourism management major. The top 20 were shown as follows:

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